Conversica

Start conversations before and after events to boost attendance, capture interest, and schedule follow-ups

Conversica deploys AI agents that hold two-way conversations with prospects and customers for marketing, sales, and service teams. Instead of one-way campaign blasts, the agents keep each lead in a personalized conversation that moves toward an outcome such as a booked follow-up or a resolved question. The site organizes this into three goals: generate demand and acquire customers, deliver service, and keep customers coming back.

On the acquisition side, use cases include events, where agents reach out before and after to boost attendance and schedule follow-ups; ads, where a click becomes an instant qualifying conversation; content downloads; ABM programs; inbound inquiries; microsites; and channel partners. For retention there are answers-and-assistance and upsell or cross-sell agents, which is why it also carries a customer-support tag alongside its Marketing category. Industries served include automotive, sports and entertainment, hospitality, higher education, and enterprise.

The inputs contain no pricing information beyond a get-started button, so the model is unclear. If events or ad campaigns generate leads your team cannot follow up on, that is the use case to explore first.

Category: Marketing. Pricing: freemium. Visit website

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